Prefer audio? Listen on Apple Podcasts, Spotify, or via RSS.
Episode overview
In this episode, we sit down with Craig and Ross from Dofos, a third-generation pet business with a story that’s anything but ordinary. From painting shop walls in -4°C to rebuilding from bankruptcy, these brothers share how they transformed a struggling family store into a thriving brand with four locations, their own product lines, and a booming e-commerce arm.
Show notes
In this episode, we sit down with Craig and Ross from Dofos, a third-generation pet business with a story that’s anything but ordinary. From painting shop walls in -4°C to rebuilding from bankruptcy, these brothers share how they transformed a struggling family store into a thriving brand with four locations, their own product lines, and a booming e-commerce arm.
They open up about tough beginnings, surviving COVID, building a strong team culture, and launching a data-driven empire—plus how surviving personal adversity reshaped their business outlook. This is a raw, honest, and inspiring look at resilience, grit, and scaling smart in modern retail.
Whether you’re building a business, bouncing back from failure, or just love a real entrepreneurial story—this one’s for you.
Transcript
Transcript coming soon. Drop us a note if you need it faster.
Join the conversation
Comments are moderated to keep the chat practical and respectful. Drop us a note via info@thebusinessbabble.com and we’ll feature standout responses in future episodes.