Navigating External Risks: A PESTLE Analysis for Business Resilience
In this episode of The Business Babble, hosts Michael, Johnny, and Wicus explore the importance of understanding and preparing for external risks that can impact your business. They delve into the PESTLE analysis framework, which examines Political, Economic, Social, Technological, Legal, and Environmental factors. Using real-world examples, including the widespread effects of Covid-19, they illustrate how these external factors can present both threats and opportunities for businesses.