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Showing 79–82 of 82 episodes

Building a Sustainable Competitive Advantage: Reflecting on Your Business Strengths

13/06/2024 • 17 mins

Building a Sustainable Competitive Advantage: Reflecting on Your Business Strengths

In this insightful episode of The Business Babble, hosts Michael, Johnny, and Wicus delve into the concept of sustainable competitive advantage and the importance of self-assessment for businesses. They discuss the critical practice of holding a mirror up to your business to identify strengths, areas for improvement, opportunities, and threats. Learn how to establish points of differentiation that truly set you apart in the market.

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Apple Podcasts Spotify
Understanding Customers: Identifying, Reaching, and Retaining Your Ideal Clientele

13/06/2024 • 25 mins

Understanding Customers: Identifying, Reaching, and Retaining Your Ideal Clientele

In this engaging episode of The Business Babble, hosts Michael, Johnny, and Wicus dive into the lifeblood of any business: customers. They explore the critical aspects of identifying what makes a good client and understanding their needs and behaviours. Learn how to create detailed customer profiles, where to find your clients, and how to effectively reach them through various marketing strategies, including social media, flyers, and networking.

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Apple Podcasts Spotify
Strategic Planning: Building Supplier Relationships and Understanding Competitors

13/06/2024 • 19 mins

Strategic Planning: Building Supplier Relationships and Understanding Competitors

In this episode of The Business Babble, Michael, Johnny, and Wicus dive into the crucial aspects of planning your route to market. They discuss the importance of selecting strategic suppliers and building strong relationships with them, emphasising that price isn't everything—quality, efficiency, and support are equally vital. The hosts share practical advice on scoring suppliers, managing payment terms, and ensuring supplier accountability.

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Apple Podcasts Spotify